INSIGHTS
JPTearsheet
The JPTearsheet is a monthly e-newsletter. It’s informative. It’s short. It’s entertaining. It’s fun. The Tearsheet offers insights and commentary on the latest in marketing communications and business. It also brings you a view of the world not likely to be found anywhere else. Read the current Tearsheet.
JPTearsheet
Question of the Month
In a study by the Smell and Taste Treatment Research Foundation, what scent did women find most arousing?
ANSWER:
The Smell and Taste Treatment Research Foundation found that the scent that women found most arousing was Good & Plenty candy mixed with cucumber. You can’t make this stuff up.
Smell & Taste Treatment and Research Foundation, Ltd. in Chicago, Illinois, is dedicated to research on the effects of loss of sense of smell and taste on human emotion, mood, behavior, and disease states.
Is there a newsletter in your future?
Getting Started
with Your Newsletter
When your organization has news to share, a newsletter can be an effective, efficient and economical way to get your message out to whomever it matters.
If you’re a company, use a newsletter to communicate with your customers, potential customers, employees, etc.
If you’re a non-profit organization, newsletters can keep your name in front of donors, potential donors, community leaders, etc.
If you think a newsletter should be in your future, The JPT Group can help. Download our free digital booklet – Getting Started with Your Newsletter – to get some basic questions answered as well as a little inspiration and some tips to nudge you forward. And, be sure to check out “Something Special” at the end.
Download your copy of Getting Started with Your Newsletter.
The JPT GroupSpeak is our blog. We look at the world of business and the media in general and how marketing communications can support and enhance your overall business. We want to inform of course but, more than that, we hope to challenge and engage you, and force you to think about your business and how you can make it better.
Read the latest JPT GroupSpeak